LICENSING PARTNERSHIPS

Create Powerful Collaborations with Iconic Brands & IPs

Turn your venue into a living brand experience with movies, series, characters, games, and entertainment brands.

WHAT ARE LICENSING PARTNERSHIPS?

Licensing partnerships allow venues to collaborate with well-known brands and IP owners to create interactive, experience-driven activations.

Turn Interactions Into Memorable Experiences

These activations can take many forms — always non-intrusive, always experience-first:

Mini-games

Themed Challenges

Surveys & Polls

Rewards & Gifts

family enjoying interactive character experiences in hotel, children playing branded games, family-friendly entertainment, happy kids with parents

WHY LICENSING MATTERS TODAY

The Challenge for Licenses

  • Don't know where and how their audience can be reached in real life
  • Can't measure real engagement outside digital media
  • Struggle to activate brands in controlled, premium environments

The Challenge for Venues

  • Struggle to create new and exciting experiences
  • Difficulty differentiating from competitors
  • Need to attract new audiences and generate additional revenue

Licensing Bridges This Gap

Creating win-win partnerships that deliver real value for everyone

THE QTOUCH LICENSING MARKETPLACE

Get access to a dedicated Licensing Marketplace with real-time visibility on available licenses.

700+

Licenses Available on Marketplace

1,000+

Licenses Across Global Ecosystem

100%

Transparent & Actionable

Licenses Categorized By:

Budget Range

Find licenses that fit your investment capacity

Target Audience

Match licenses to your customer demographics

Geographic Availability

Licenses available in your region

Activation Type

Games, surveys, rewards, content

Why This Changes Everything

Licenses are usually opaque, difficult to access and slow to activate. Qtouch makes them visible, actionable and measurable.

A DATA-DRIVEN PREREQUISITE

Representative Samples: The Foundation of Successful Licensing

Why Build a Representative Sample?

Because licenses don't want "traffic". They want the right audience.

Using Qtouch experiences, venues can build quantitative, GDPR-compliant audience profiles based on real behaviors.

What You Can Learn:

  • Age range distribution
  • Gender breakdown
  • Interests & preferences
  • Behaviors during experiences

Sample Audience Profile

18-24 years35%
25-34 years45%
35+ years20%

No personal data. No identities. Only representative insights.

HOW LICENSING WORKS WITH QTOUCH

1

Build Your Audience Sample

Use Qtouch experiences to understand:

  • Who visits your venue
  • What they like
  • How they interact
2

Explore Available Licenses

Browse the Licensing Marketplace:

  • Filter by budget, audience and region
  • Identify brands aligned with customers
  • Understand what each license needs
3

Submit Partnership Request

Present your venue and insights:

  • Explain audience match
  • Propose activation formats
  • Define expected outcomes
4

Activate the Experience

Once approved:

  • Customize with license branding
  • Deploy on QR, TVs, apps or hardware
  • Run surveys, games or rewards

A WIN-WIN-WIN MODEL

For Venues

  • Access to iconic brands
  • Strong differentiation
  • Increased footfall and engagement
  • New revenue streams

For License Owners

  • Direct access to real audiences
  • Measurable engagement
  • Quantitative insights
  • Real-world activation at scale

For Customers

  • Fun, emotional experiences
  • Rewards from brands they love
  • Richer and more memorable visits

CUSTOMIZATION & BRAND SAFETY

Licensing Activations Are Always:

Fully customizable
Controlled by the venue
Non-intrusive
Experience-first

Brand Safety & Compliance:

GDPR-compliant data collection
No personal data collection
Representative audience insights
Brand-safe content delivery

Ready to Turn Every Interaction into Growth?

Join the Qtouch ecosystem and transform your venue into an intelligent experience platform.

Transform your venue today • Full support included • Results guaranteed